Rolls-Royce Phantom Ghost

The Rolls-Royce Ghost’s flowing lines are dominated by its majestic ‘Yacht Line’ styling. Large, uninterrupted surfaces flow between finely sculpted horizontal lines that provide definition. Together, the upward-sweeping sill line and low-cut roof create a powerful profile, almost as though the cabin has been pushed toward the rear. Powerful shoulders and flanks draw in sharply as they flow from the rear wings to the tail lights, while touches such as the optional chromed exhausts hint at Ghost’s more dynamic nature. While incorporating classic Rolls-Royce design cues – the elevated prow, long bonnet, short front overhang, sharply raked A-pillar and elegant tail – Ghost exudes an informal aura. "Simplicity is the hardest design principle to follow”, comments Ian Cameron, Chief Designer of Rolls-Royce.

Ghost is a vision of simplicity – of taking the core values of Rolls-Royce and creating contemporary effortless luxury. The natural beauty of the veneers in Ghost is brought to life by the skill of dedicated craftsmen and women. The natural burrs and grains are chosen for their intricacy and interest: veneer specialists choose only the finest logs from which these very thin cross sections are taken. Only veneer from one tree is used in any car. This ensures not only that the grain matches throughout the interior, but that each area ages and colours at the same pace. The parts are milled and sanded by hand before being coated with five layers of lacquer for protection and a mirror-like shine.

Ghost is powered by a brand new, 6.6 litre twin-turbo V12 engine, unique to the model. Featuring direct injection, it produces 563bhp – enough to propel Ghost from 0-60 mph in just 4.7 seconds and on to an electronically governed top speed of 155mph. With 780 Nm of torque available at just 1,500rpm, delivery of power is immediate and extremely smooth. Power is transmitted through an eight-speed, shift-by-wire, automatic ZF gearbox. What this achieves is a feeling of endless, surging power, which is illustrated by the power reserve gauge on the fascia, replacing the more common rev counter. The new powertrain delivers this performance while emitting just 317g/km of CO2. Fuel consumption is 20.8 mpg / 13.6 l/100km. 
  Engine: 6.6L V12 
Horsepower: 563 bhp / PS 
Top Speed: 155 mph (250 km/h) 
Peak torque: 780 Nm (575 lb ft) 
Acceleration: 0-60 mph in 4.7 sec (0-100 km/h in 4.9 sec) 
Retail Price: starting at 195,000 pounds (215,000 euros or 245,000 dollars MRSP)
 

Rolls-Royce Sales Soar Globally

Sales of Rolls-Royce vehicles have more than double in the first 10 months of 2010, to in excess of 2,000 units since the brand launched the Ghost, said CEO Torsten Muller-Otovos.
The “baby” Ghost now takes over three/quarters of Rolls-Royce sales. Customers are on average 10 years younger than that of Phantom consumers and 80% of customers are new to the company.

Sales have grown 360% in the U.S and 250% in Europe. Asia-Pacific sales have grown eight-fold, while UK sales soar by 50%. The Rolls-Royce line-up now consist of four models – Phantom, Phantom Drophead Coupé, Phantom Coupé and Ghost, but around 100 customers have bought all four cars.

In the pipeline, the Ghost range will expand to a long-wheelbase, drophead coupé and coupé.